In a gesture of empathy toward fasting commuters and travelers on the move during Iftar, the country’s leading digital operator, Banglalink, has launched a nationwide initiative to distribute Iftar items at major transit points across Bangladesh. The initiative officially began on the first day of Ramadan and will continue daily until the end of the holy month.
The program will cover 120 locations with kiosks set up at bus terminals, railway stations, river launch ghats, and airport access points. And iftar will be distributed among the moving mass, who struggle to get iftar at the last minute.
For example, during the holy month, as homes prepare for the call to break the fast, thousands remain on the road, particularly at some of country’s busiest transit hubs, including Mohakhali Bus Terminal, Kamalapur Railway Station, Syedabad Bus Terminal, Chittagong Rail Station, Cox’s Bazar Bus Stand amongst others. Commuters are delayed in traffic, workers return from long shifts, travelers wait at terminals, and families navigate crowded stations and airport access points. For many, Iftar begins in transit rather than at a dining table.
Recognizing this everyday reality, Banglalink is ensuring that those fasting away from home can break their fast with Iftar items at the moment it matters most.
Commenting on the initiative, Kazi Mahboob Hassan, Chief Marketing Officer of Banglalink Digital Communications Limited, said: “Ramadan is a time that highlights empathy, generosity, and shared responsibility across society. As cities grow busier and commutes become longer, many people remain away from home during Iftar. At Banglalink, being people first means recognising these everyday realities and responding with care. Through this initiative, we are offering Iftar items to those on the move, a small but meaningful gesture that reflects our commitment to stand beside people in real moments. Beyond connectivity, our focus is to remain relevant in the lives of our customers by supporting them with sincerity, respect, and compassion throughout their daily journeys.”
